What is color therapy? Color therapy says that we are energetic beings, that all things are energy including light and colors, and that different colors will have different effects on us. The way color affects us is taken into consideration for healing.

Each color is connected to a particular chakra, and using different colors can bring our spiritual life into balance. At the same time that each chakra is connected to a color, each chakra is also connected to particular organs, illnesses, emotional states, and cognitive behaviors. In the same way that color can realign a chakra, color can also be used as part of a healing regime to address a particular illness. The way color is used can vary, involving the colors in the home, clothing, natural elements (flowers, times of day, certain locations) and more.

Sound a little strange? Actually, business and marketing professionals have been using the science behind color to influence our behavior and our purchasing decisions for YEARS. For example, a lot of meeting rooms are blue because the color blue inspires calmness, loyalty and trust. Fast food restaurants use a lot of red and yellow to boost appetite and profit, but you feel a little over-stimulated and restless so you won’t feel like lingering.

You see changes in health care, too. Hospitals and rehab centers are getting rid of the white, sterile environment and have started using more calming and positive colors, nature (plants, natural fabrics, even animals!) and natural light to boost the wellbeing of patients and increase recovery time. Pretty cool!

Color therapy and chakras

How does each color affect us?

  • Red: Red is energetic, stimulating and passionate. It’s the color of anger, sexuality, and aggression and is also a HUGE appetite booster.
  • Orange: Orange is a kind, optimistic social butterfly kind of color. It’s bright and cheery and stimulates creative thinking.
  • Yellow: This bright, vibrant color is closely related to the mind and our intellect. Yellow is an inspirational color and is good for developing ideas or when looking for inspiration.
  • Green: Green, the color of nature, symbolizes growth, cycles, balance and equilibrium. Green environments are great for recovery and healing.
  • Blue: Blue indicates trust, peace, and loyalty and lighter blues (think turquoise) are the colors of communication and mental clarity.
  • Purple: Purple is traditionally associated with royalty or high-ranking religious members, and rightly so. Purple stimulates the imagination and connects us to the spiritual.

Make Effective Use of Color:

You don’t have to see a color therapist before you start to use color therapy in your own life. The changes can be small and the process doesn’t have to be intense. Use color therapy in small ways and mindfully to help you find balance at home and at work, in social settings, and for your health.

In the Home: Consider the purpose for each room before you choose the paint and accessories. A big red wall might seem like an exciting idea for your bedroom, but might end up causing sleep issues. Red appliances and accents would be great in the kitchen, though.

Out and About: Wear color – especially blue, to put yourself and those around you at ease.

At Dinnertime: You already know that colorful plates mean tons of vitamins, minerals, anti-oxidants and phytonutrients. On top of the color on your plate, pay attention to where you’re eating. Try to find a place that stimulates appetite, but not to the point that you’re antsy and your digestion suffers.

How do colors in your life stack up to the recommendations here? Let us know in the comments. As always, you know what’s right for you, so take what you want and leave the rest.


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